How to connect Instagram Feed to your Squarespace website
Boosting your social media presence and engaging with your audience is key. Promoting your Instagram account on your website is a smart move to achieve that. By seamlessly integrating your Instagram feed into your Squarespace site, you can effortlessly connect with a broader audience. In this guide, we'll walk you through the simple steps to display your Instagram feed on your Squarespace website. Let's begin!
Why Add an Instagram Feed to Your Squarespace Website?
Integrating an Instagram feed on your Squarespace website can dramatically enhance its aesthetic appeal and engagement. An embedded Instagram feed is dynamic as it automatically updates so that your website instantaneously display new content without the need to manually update your website like static images. Not only does this type of display help maintain visitor engagement, it also builds your brand’s online footprint engagement.
An Instagram feed is more than aesthetics; it is a vehicle for social proof and credibility. Displaying live posts, customer reviews or user-generated content helps build an authentic bond with your customer. You will show how others are engaging with your brand, which builds trust and motivates potential customers to reach out and check your products or services.
Embedded your Instagram feed will also help you drive more traffic to your social media profile. If they encounter vibrant images or interesting content then through to your Instagram account they are more likely to be followers and engagement. Such integrated connection also reminds people about your brand consistency and keeping your online presence unified.
While an Instagram feed can improve user experience, which can be favorable from an SEO standpoint, contributing to longer dwell time and lower bounce rates. Engaging and visually interesting content encourages visitors to spend more time on your site, which can help improve your search rankings. Also, for businesses, this organic feature is a great way to market products or promotions or even just some behind-the-scenes stuff.
Gracing your Squarespace website with an Instagram feed will not only improve its aesthetics and more functionality, it helps to combine your website with social media one step further. It's the easiest way to keep your site fresh, woo your audience, and generate more clicks, making it a great addition to any Squarespace site.
Using Squarespace's Built-in Instagram Block
It’s simple to integrate your Instagram feed with Squarespace’s built-in Instagram Block, which lets you easily sync your most recent posts. Instead, this feature makes sure that new content is added to your site automatically without the need to conduct manual changes on your part. Integrated with the Instagram Block, you[] will be able to offer visitors a visually appealing experience on your website while aligning your brand identity across your site and social media.
The Instagram Block is easy to add. Just go to the page where you would like the feed to show up, click Edit, and choose Add Block. Select Instagram from the list of content blocks and authenticate your Instagram account. Once connected, your latest posts will be pulled automatically in a neat, grid-style format that makes your website seem more dynamic and visually interesting.
One of the key benefits of the native Instagram Block from Squarespace is how well integrated it is. This is unlike third-party plugins, which can slow your site down, and it also keeps Squarespace’s responsive design intact on all devices. You can also set up your own display settings like changing the number of posts shown, changing layout and so on to make it coincide better with your website aesthetic.
Whether you are a business seeking to display products or a blogger looking to share lifestyle content, the Instagram Block is a great way to take your website content strategy to the next level. This free and easy way to integrate social media and your website creates a dynamic experience that keeps visitors on your site while encouraging them to encourage you on Instagram.
To display your Instagram feed on your Squarespace website, you need to follow these steps:
Link Your Instagram Profile to Squarespace
Ensure Your Instagram Account is Connected to Squarespace
Before you start adding your Instagram feed to Squarespace, it's essential to confirm that your Instagram account is properly linked to your Squarespace account. Here's a step-by-step guide to help you with this process:
If you maintain separate Instagram accounts for personal and business use, ensure you're logged out of all your Instagram accounts on your computer or mobile app. This prevents Squarespace from connecting to your personal account by mistake.
In the Home Menu, navigate to the "Settings" option, and then access the "Connected Accounts" panel.
Click "Connect Account" and choose "Instagram" from the options.
Log in to your Instagram business account.
To keep your Squarespace Instagram feed updated automatically, don't forget to check the "Download data" option.
By following these steps, you'll establish a solid connection between your Instagram account and your Squarespace website. Now you're ready to seamlessly integrate your Instagram feed into your site's design.
Integrate an Instagram Block
To showcase your Instagram feed directly on your Squarespace pages, you'll need to utilize the Instagram Block. This versatile block enables you to curate a stunning gallery of your Instagram photos without the need for additional gallery blocks or dedicated gallery pages.
Follow these simple steps to add an Instagram block to your Squarespace website:
While editing a page or a post, click on "Add Block" or locate an insert point where you want to place the Instagram feed.
From the block menu, select "Instagram."
Click the pencil icon on the block to access the block editor.
In the "Account" tab, choose a connected Instagram account from the "Connected Account" drop-down menu. You can also opt to "Add an account" and establish a new connection if needed.
Select the number of Instagram posts to display (you can choose up to 20).
Navigate to the "Design" tab to select a design style and tailor the display settings to your preference.
Save your changes.
With these steps, your Instagram feed will seamlessly integrate with your Squarespace site, enhancing its visual appeal and engagement.
Select the style
Now, let's talk about the design aspect of embedding your Instagram feed into your Squarespace site. To accomplish this, navigate to the design tab, where you'll have the opportunity to select the ideal appearance for your posts. There are four design options at your disposal:
Slideshow: This design showcases one post at a time, providing a clean and focused view.
Carousel: With the carousel design, posts are displayed in full view, and you can see parts of the previous and next posts on either side, depending on your settings.
Grid: The grid design organizes posts into a visually appealing grid of images.
Stacked: This design presents posts at full width, one on top of the other, creating a cohesive and seamless display.
For each design, you have the flexibility to customize various aspects, such as aspect ratio, padding, and post behavior when clicked. Additionally, you can select transition modes, control options for navigating between posts, and alignment preferences tailored to the design you've chosen. Once you've completed your design customization, simply click Save to implement your changes.
Addressing Squarespace Instagram Feed Issues
Instagram's occasional policy adjustments or product updates may lead to disruptions in your Instagram feed on Squarespace. These disruptions could manifest as outdated content, repetitive or inaccurate posts, or even the absence of the feed altogether. If you encounter any of these challenges or encounter other issues with your Instagram feed on Squarespace, consider the following steps to address them:
Check the connection
To resolve the majority of Instagram-related issues on your Squarespace site, follow these steps to ensure your setup is correct:
Access the "Connected Accounts" section.
Locate your Instagram account.
Verify that the "Download Data" feature is turned on.
Click on "Reset Data."
Save your modifications.
Refresh the web page.
This should be your initial troubleshooting step if you encounter difficulties with Instagram feeds on your Squarespace website since, in most instances, the problem arises from an imperfect connection.
Reconnect the link.
If you're still encountering issues or encountering an "Unauthorized: Remove or re authenticate this account for continued usage" error message, consider disconnecting and then reconnecting your Instagram account. Follow these steps:
Locate your Instagram account within the Connected Accounts section.
Click on "Disconnect" and confirm the action.
In a separate browser tab, log out of all your Instagram accounts on your device.
Return to your Squarespace site and click on "Connect" in the Connected Accounts panel.
Choose Instagram from the Social Accounts menu, and log in using your Instagram username and password.
Save your settings.
Return to the Instagram block and, within the block editor's account tab, select your Instagram account from the Connected Account drop-down menu.
Save your changes, and either continue editing or exit and save the editor.
Think of it as the digital version of the classic troubleshooting technique – turning something off and then on again.
Insert a new block.
If the problem continues, consider removing the troublesome block and replacing it with a new one. Follow these steps:
Access the Pages panel and choose the page that includes the Instagram block.
Hover over the page and select "Edit."
Locate the Instagram block and click the trash can icon to remove it.
Choose an insertion point and select the Instagram block.
Select your Instagram account and save the adjustments.
Refresh the page.
It might require a little extra effort, but this should likely resolve the issue!
Turn off ad-blockers and browser add-ons.
Instagram sections may fail to appear if your browser has ad blockers in place. As an initial measure, it's recommended to disable any ad-blocking tools. If you're still encountering problems with block display, consider deactivating all browser extensions as well.
FAQ
Add your Instagram feed to your Squarespace using Embeds.
Visit Settings > Connected Accounts, click Instagram, and allow Squarespace. Next, add an Instagram Block to your Page to show the Instagram feed.
Why is my Instagram feed not available?
Make sure your Instagram is connected, your profile is public, and remove then re-add the connection in Squarespace settings.
Am I able to change what my Instagram feed page looks like?
Yes! In the Instagram Block settings, you can customize the number of posts on your page as well as the layout and grid shape. Use custom CSS for more extensive customization.
Does Instagram feed refresh automatically?
Yes, when connected, your feed will be updated automatically when you create new content on Instagram.
Can I use third-party tools for more customization?
Indeed, Elfsight, Juicer, and SnapWidget have more styling options and post filtering than Squarespace’s built-in Instagram Block.
